Organise care around the visitor
Department pages connect to specific concerns, such as kidney stones. This gives visitors a route from a broad need to more relevant information.
Healthcare website · Purnea, Bihar
Glisan Akbari.
A clearer path to care.
Glisan Akbari Super Speciality Hospital
A hospital website planned around departments, care topics, doctor information and a clear next step for visitors.
Actual live-site screenshots · 10 November 2026. The live website may change.
The website goal
Help visitors find
their next step.
Help visitors understand the hospital’s services, find relevant doctor information and see how to take the next step. The structure connects departments with individual care topics and contact options.
My role in the work
Marketing thinking.
AI-assisted execution.
I planned the website and applied my digital marketing and SEO fundamentals. ChatGPT and Codex helped build it; I reviewed the output, identified issues and directed corrections.
I guided what to build, how the information should connect and what needed another review. The work includes planning, SEO direction and quality review.
Inside the approach
The decisions behind the pages.
Make the next step visible
Doctor details, consultation links and call options sit alongside service information, so visitors can see where to go next.
Plan for different screens
The department layout adapts from desktop to mobile. These are actual screenshots of the live site, with the mobile contact options visible.
One journey, connected
From a department
to a specific concern.
The urology page links to dedicated care topics. The kidney stone page brings together focused information, doctor details and consultation options.
This is the structure in practice: help visitors explore, understand and find a way to contact the hospital.
Explore the service page
Current project status
Website live.
SEO in progress.
Status recorded 10 November 2026
SEO is an ongoing part of this project. The reviewed pages already include descriptive titles, meta descriptions, headings and links between departments and services. Content and SEO refinement continue.
Page titles & descriptionsHeadings & service contentConnected care pages
This case study documents the website and my contribution. Traffic, ranking and enquiry results have not been measured for this case study.
Your website, next
Make your services
easier to understand.
Let’s plan a website around your business, your visitors and the next step you want them to take.